Ash Domah: A passion to green the deserts

CDLS Impact Stories: Ash Domah

01/05/2019
Ash Domah

Growing up with his twin brother in Mauritius, Ash Domah spent most of his time in nature around trees and plants. His passion today is greening the deserts, and he says his visit to Caux in 2018 inspired him to give all his time to this.

Ash moved the UK to study when he was 20, qualified as a chartered account in 2005, and then at the age of 36 embarked on an MBA at the Bradford University School of Management. While studying a module on Ethics & Sustainability, he saw how businesses over-exploit resources to maximize profits and create shareholder wealth, at the cost of the planet and its people.

In 2010, Ash became Controller for multinational US-listed Tech companies from the Silicon Valley. In 2017 he was introduced to the United Nations Sustainable Development Goals (SDGs) and participated in the first ever technological fair of the United Nations Convention to Combat Desertification (UNCCD), in Ordos, China.

The same year he founded Tradom, a start-up company inspired by the SDGs. It aims to spur a new Green Revolution to feed one billion people, while increasing forest cover and protecting wildlife. Over the next 12 months he set up private-public partnership agreements with NGOs, private-sector players and government agencies. The projects with NGOs include an 100,000 hectare Agro-Forestry programme; a jatropha plantation for biodiesel, an alternative to fossil fuel; a partnership in North Africa to stimulate socio-economic development; a bid to expand Arundo Donax biomass (known as Green Coal) internationally; and strategic partnerships with one of China’s largest environmental and ecological companies and with UNCCD.

In July 2018, he was invited to the Caux Dialogue on Land and Security (CDLS) and its Policy Makers’ Round Table. These gave him a chance to learn more about the relationship between land and ecosystem restoration and conflict resolution, community building and sustainable finance. He was inspired by his interactions with others working in the field and developed new collaborative partnerships. 

After leaving Caux, Ash decided to resign from his corporate job and dedicate all his time to implementing large-scale land restoration projects with Bremley Lyngdoh, who had invited him to Caux. They are collaborating on EcoRestoration projects developed with Worldview Impact. They are also working with the Government of Meghalaya, and partners from Germany, South Africa and Australia, on a project to restore 5,000 ha of rat-hole mines, which have contaminated air, water and land. And they have started collaborating with the Natural Capital Alliance – an initiative by CDLS participants to empower the regenerative economy through peer-review of blockchain projects, with the aim of building a trusted global marketplace.

Ash believes that charity is not sustainable but that addressing climate change with small and marginal farmers is a business opportunity. So he is developing sustainable business models. Climate change cannot be mitigated without addressing poverty, he believes: the poorest people, those least responsible, are – and will be – the hardest hit.

‘Caux has been an inspiring place to be,’ says Ash. ‘It led me to retire from the corporate world to pursue my new-found life purpose of greening deserts.’

His technologies can be viewed here.

------

Initiatives for Land, Lives and Peace aims to deepen understanding of links between land degradation and human security and to build the trust needed for effective collaboration on the ground and in ‘land-peace partnerships’. As a programme of Initiatives of Change International, it inspires, equips and connects people to address world needs, starting with themselves.

Among other activities, each year ILLP organizes the Caux Dialogue on Land and Security in the Swiss village of Caux, in collaboration with Initiatives of Change Switzerland, the United Nations Convention to Combat Desertification (UNCCD) and the International Union for Conservation of Nature (IUCN).

The CDLS is much more than an annual Dialogue. It is located at the centre of a growing network of practitioners working on every aspect of human security and ecosystem restoration. They support each other, inform each other, and collaborate with each other.

Featured Story
Off

related stories

YAP 2021 article square

Young Ambassadors Programme 2021: Learning to listen

When Indonesian law student Agustina Zahrotul Jannah discovered the Young Ambassadors Programme (YAP) on Google she felt both excited and hopeless: excited because she hoped it might give her the skil...

Zero waste square for social media

Sofia Syodorenko: A zero waste lifestyle is a mindful lifestyle

How did Sofia Syodorenko become involved in the zero waste movement, and what does it mean to her? Now Chair of Foundations for Freedom, she is also a representative of the Zero Waste Alliance Ukraine...

Patrick Magee 600x600

‘Where Grieving Begins – Building Bridges after the Brighton Bomb’: a live interview with Patrick Magee

The second in Tools for Changemakers’ series of Stories for Changemakers took place on 25 August 2021, with an interview with Patrick Magee, who planted a bomb at the Grand Hotel, Brighton, in 1984, w...

Summer Academy 2021 screenshot square

Forging a network of problem-solvers to build a secure and sustainable future

The Summer Academy on Climate, Land and Security 2021 brought together 29 participants from 20 countries. From Egypt and Senegal to the United States and Thailand, zoom windows opened for six hours ev...

Salima Mahamoudou 21 July 2021 FDFA workshop CDES 2021

Remaking a world in peril

The Caux Dialogue on Environment and Security (CDES) 2021 ran online from 20 July until 30 July, for the second consecutive year, comprising three open plenaries and seven workshops. This year’s discu...

CL 2021 Hope square

A Journey from Uncertainty to Possibility

2021’s Creative Leadership conference took participants on a six-day journey ‘From Uncertainty to Possibility’. Between 25 to 31 July around 150 online participants living in over 50 countries engaged...

FDFA Baobabcowherd-1 Noah Elhardt through WikiCommons square with logos

A pathway to peace and prosperity in West and Central Africa

In the context of their partnership, Initiatives of Change Switzerland (IofC) and the Peace and Human Rights division of the Swiss Federal Department of Foreign Affairs organised a webinar on the them...

LPM report 2021 square

Peacemakers in the making

‘I am super happy to have been part of the Learning to be a Peacemaker course – we learned the true colours of Islam!’ wrote 18-year-old high-school graduate Nma Dahir, from Erbil, capital of the Kurd...

Choir Musical Stories

Musical Stories from Caux

‘What a magnificent presentation of stories and music’, commented one of the participants of the second in-person, by invitation, event of this year's Caux Forum Online which took place on 1 August 20...

ICBE 2021 square white background

Sustainable businesses needs purpose beyond profit

Corporations and industries need a purpose beyond profit, says Sunil Mathur, the Managing Director and Chief Executive of Siemens in India and South Asia. ‘Companies’ purposes are critical,’ he explai...

Stephanie Buri and Nick Foster Opening Ceremony Caux Forum 2021

Opening Ceremony of the Caux Forum Online 2021: Swiss perspectives on peace

The Caux Forum Online 2021 opened on 5 July with a panel on ‘Swiss Perspectives on Peace – past, present and future’ to celebrate the 75th anniversary of the Caux Conference and Seminar Centre as the ...

Dhanasree Jayaram CDES 2020

A closer look at links between environment and security

Food security is a key to understanding the complex connection between climate and security, Dhanasree Jayaram, Assistant Professor in the Department of Geopolitics and International Relations Manipal...

Shrouk Gamal

'A better version of myself'

'The conference showed me how much I really love to socialize with people. The members of our dialogue group asked me questions I never been asked before. This made me think about lots of things, in n...

ZimbaWomen credit: ZimbaWomen

Empowering women to enter the market

The Co-founder of Zimba Women, Peace Kuteesa, is passionate about providing women with the tools and resources to participate in their economies and develop their communities. She spoke at last year's...

Hani Abou Fadel

'Humans are made of stories'

'This extraordinary conference has changed me to be more ambitious, intellectually honest and more consistent', said Hani Abou Fadel from Lebanon after his participation at last year's Creative Leader...